Will the Cinematic Superhero Bubble Burst?

To be short, No.

I hear grumblings that audiences will reject the parade of masks and spandex. It hasn’t happened yet. We haven’t reached the peak of this superhero movie boom.

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Mainstream audiences are in love with superheroes more than ever. We’re all still on that honey moon.

Avengers: Age of Ultron first trailer release broke viewer records. Each of Marvel’s Phase Two films out-grossed their predecessor by a sizable mount. Guardians of the Galaxy was supposed to be a flop but instead soared to the top of the box office. Right now Marvel is untouchable. They can make any movie now. Once Rocket Raccoon can be turned into money, any one can. The train will keep moving.

Warner Bros wants some of that shared universe multifranchise cash too. And audiences want them to conted Batman vs. Superman: Dawn of Justice should do very well at the box office regardless of the movie’s quality. It’s Batman. People love Batman and they’ll love to watch him kick Superman’s. Suicide Squad has the star power to also perform well. So DC will

For the other companies, the future isn’t as bright.

I could foresee Fox’s Fantastic Four faltering at the box office. They’ve been very secretive about that film. No trailers, not even a movie logo. There’s bad rumors circulating around it. And everyone knows by now they’re only making it to keep the film rights so they don’t revert back to Marvel. Fantastic Four isn’t as strong a brand as X-men either. Isn’t anyone aching for a new movie with a Dr. Doom who blogs? I could see it under performing or forgotten in the shadows of DC/Marvel.

X-Men will stay strong but it’s time for a new Wolverine. I want to see how Deadpool does. The only way that character works is in an R-rated action comedy. Anything less and it’s like why bother? I’m a huge fan of the character. I’ve read the leaked script. I hope they cook something else up. It was not bad, but also not great. And Deadpool deserves a great script that pulls from the Joe Kelly era.

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Sony is in rough shape after the hacking. They want to make a Spider-man shared universe and I’d rather they didn’t. They’ve hurt poor Peter enough. The boy needs to go to the mouse.

If anything, superhero movies will end being the only movies in theaters in the coming years.

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2 thoughts on “Will the Cinematic Superhero Bubble Burst?

  1. The bubble won’t burst, but there is a serious fight over the market going on. My money is on Marvel to win, and it will be interesting to see who else will survive.
    It’s one of two fights which are currently going on…the other is for the animation segment. Needless to say that Disney leads there, too, while some other studios like Dreamworks are currently starting to struggle.
    In both cases it will be interesting to see how it pans out.

    1. It seems like Disney is winning everywhere. They’re poised to make billions off of Marvel and Star Wars movies for the next decade or so. Definitely agree it will be interesting.

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